Ep.19 How to Get Your Business Ready For Amazon Prime Week

Welcome back to the Sprint to Profit podcast. It’s Kirsty and Isaac here. We are the co-founders of REAL Coaching for Amazon Sellers, and we have worked with thousands of Amazon Sellers since 2015 to help them grow their businesses.

Every year we get questions from Amazon Sellers about Amazon Prime Week, and so we wanted to spend some time going over the details of what we see as important things that you can do to get yourself best prepared for one of the biggest weeks of the year.

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Talking Points:

• 00:20 - Introduction 
• 01:00 - When will Prime Day take place?
• 04:50 - How to optimize your listings to get the most sales
• 09:14 - How to prepare in order to get the most out of the week
• 24:30 - Recap and what to do next
• 25:34 - Closing 

Resources/Links:

Our Website: https://www.goteamreal.com/

Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/

Quotes:

01:00 – “Right now, we don’t actually know when [Prime Day] is. It’s usually in July, but it’s probably going to be more like August or September time.” – Kirsty

02:08 – “Retail stores used to do this, right? They used to call it Christmas in July.” - Isaac

11:38 – “Every time we’ve worked a deal: duds don’t work.. For example, if you’re selling winter products--specifically for winter,  that’s probably not going to work.” - Kirsty

07:25 – “Make sure you look good on mobile devices because people are buying more on mobile than on desktop right now.” - Isaac