Sprint to Profit
Ep.26 Amazon FBA Killer Mistake #2 - Broken Marketing Message
Welcome back to the Sprint to Profit podcast. On today’s episode, we’ve identified the 5 BIG MISTAKES - in fact we call them the FBA KILLER MISTAKES that we have seen Amazon sellers make time and time again (and we have made them too), and we wanted to create a series for you guys to understand these KILLER MISTAKES and more importantly give you the SOLUTIONS to those mistakes and also how to avoid them.
It doesn't matter if you started selling 10 years ago, 3 months ago or thinking of just starting out. Being aware of these FBA KILLER MISTAKES means that you can either restart or START the right way to make sure that you’re growing your business for your lifestyle goals.
If you liked what you heard today on the show, please make sure to hit the subscribe button so you can get updated when we post new episodes. Please share this episode with others who might get value out of it as well. We wish you the best for you and your business.
To get some FREE training on what it takes to have a successful business to fuel your lifestyle, head to www.goteamreal.com to download our FREE training today.
Talking Points:
- 00:22 - Hello and Welcome
- 00:30 - Our purpose and your purpose
- 01:50 - Cashflow and Income
- 03:30 - “Who is most likely to buy your product?” and other questions you need to ask
- 17:35 - When you fix your message, you’ll be fixing these as well
- 19:37 - Apple vs Microsoft Example
- 22:54 - Summary and Closing
Resources/Links:
Our Website: https://www.goteamreal.com/
Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/
Ep.25 Amazon FBA Killer Mistake #1 – Broken Product Selection Process: https://goteamreal.com/podcasts/ep-25-amazon-fba-killer-mistake-1-broken-product-selection-process/
Quotes:
03:45 – “Customers really want to buy from someone like them.” - Kirsty
01:25 – “It doesn't matter if you started selling 10 years ago, 3 months ago or thinking of just starting out. Being aware of these FBA KILLER MISTAKES means that you can either restart or START the right way to make sure that you’re growing your business for your lifestyle goals.” - Isaac
17:00 – “As you sell more, you get more reviews, you understand a lot more about your customer. So you should always go back and refine.” - Kirsty
07:18 – “Most people don’t want to buy the world’s greatest version of something because you’re probably going to have to sell it at such a high price that most people aren’t going to buy it.” - Isaac
Brought to you by Kirsty Verity and Isaac Kuhlman of Sprint to Profit
