Welcome back to the Sprint to Profit Podcast for Amazon Sellers. In this episode, Kirsty and Isaac talk with guest Norm “The Beard Guy” Farrar about 10 different ways you can reduce your sourcing costs.
In this episode, we are going to be speaking with Norm Farrar “AKA the beard guy” who has had ooodles of experience in marketing in the 80’s and ecommerce in the 90’s - so he’s a veteran! He’s an active Amazon Seller, the founder of prREACH, founder of AMZ.club, AMZ and Beyond, the Chad Agency, a partner in Sponsored Profit, and also the founder of Honu Worldwide which are companies that focus either on Amazon training and solutions or building your brand and reputation.
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Talking Points:
Resources/Links:
Email: [email protected]
HonuWorldWide: https://honuworldwide.com/
HTS codes: https://hts.usitc.gov/
Our Website: https://www.goteamreal.com/
Real Amazon Seller Facebook Group: https://www.facebook.com/groups/AmazonSellerRoundTable/
Quotes:
09:22 - “One of the things that we all have to come to grips with is that we’re all not experts and we have to look at our companies and see where we can save money” - Norm Farrar
21:27 - “When you pay a supplier in US dollars, a supplier makes more money off of this than selling the product.” - Norm Farrar
27:23 - “It’s just perception. A lot of people don’t--a lot of people are nervous about putting their price up because they want to move volume, but that’s the wrong mindset.” - Norm Farrar
1:07:24 - “The production must match the pre-production sample. Because there’s this magical formula in China that around your fourth or fifth order, your production quality starts to decline” - Norm Farrar
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